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Thursday, 26 April 2012 12:16

Mineral Makeup: It’s Not About The Hype

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Since its start in the 1970’s mineral makeup has had a booming growth in the cosmetics industry. Once just a boutique item, now we’re bombarded with commercials, ads and products displayed in most drugstores and women’s shops encouraging the switch to this natural product. But with such popularity it makes you wonder if it’s all just hype...

With such an array of selection in makeup products ranging from inexpensive drugstore foundation to high dollar name brand powders, it’s hard to tell what the difference between them really is (besides the price). When it comes to mineral makeup, it stands in a league of its own, not just because of the ingredients used in it, but because of the ingredients that are left out.

Preservatives, parabens, fragrances, chemical dyes and mineral oil are not included in the formulation of most mineral makeups, making them less likely to irritate the skin. This is one of the reasons mineral makeup is recommended by estheticians and dermatologists for sensitive skin types (and the lack of oil makes it more attractive for oily-acne prone skin types).  

Most mineral makeup users have two goals in mind:  to use a natural product that also helps them look the best they can.  Not only will mineral makeup provide coverage and an even skin tone, it usually contains Titanium Dioxide or Zinc Oxide, both of which are sun protectants. Titanium Dioxide is derived from minerals like Ilmenite, and is FDA approved as one of the most active ingredients for sun protection! Mineral makeup won’t provide sun coverage like an FDA approved SPF 30 or higher, but with a uniform application it’s a great way to provide extra coverage on a day when you only plan on being outside for a short time. Zinc Oxide (another FDA approved skin protectant) is derived from limestone &  dolomites and is used in healing skin disorders (it helps calm inflammation and irritation). While Zinc Oxide can appear in mainstream makeup, mineral makeup usually has a higher percentage in its formulation making it useful in calming sensitive skin.

Mineral makeup contains natural minerals that can aid in skin care, but one ingredient to look out for  is bismuth oxychloride. This ingredient is usually added to give makeup a smooth, pearl like finish but can potentially cause skin conditions including acne, irritation and sensitivity. While bismuth oxycholoride is generally safe for the majority of people, makeup formulated without it is the safer bet.

Don’t believe the scare that mineral makeup particles are so small they can penetrate the skin’s barrier and cause harmful reactions. For makeup to work it must cover the skin, not dissolve into the skin as nanoparticles and become transparent.

While mineral makeup can work with your skin to aid in correction, no makeup can replace a skin care regime designed for your skin condition. But with the right color, product and technique mineral makeup can help you become the best version of you!