Share with us the process that went into deciding on products and ingredients to include in the line…
I started my career in beauty as a makeup artist before becoming a licensed Aesthetician in 1982. My first passion in the beauty industry was makeup and over the years I have used many different brands of cosmetics. My vision for the Institut’ DERMed Cosmetic line was to create a unique play in the makeup concept that would be fun for both the client and the professional makeup artist. When consulting with a client the most important step is the foundation. The IDC foundations are perfect for all skin tones, skin types and ages. It was extremely important to me to create mineral foundations formulated with skin nurturing anti-oxidants that would provide excellent natural coverage without the heavy clay found in most mineral foundations. It needed to be good for the skin, be incredibly easy to apply as well as be long-wearing requiring minimal touch-ups. After that I wanted the eye and cheek colors to be beautiful and we have definitely achieved that vision for the line!! The fun part comes in when the client gets to create their own customized refillable eco friendly paper palette. It’s so simple! I don’t know why I didn’t think of it years ago!! These neat re-usable palettes make traveling with makeup incredible easy. I have no doubt the new cosmetic line is going to be a big hit with the pros because it’s so simple and really fun to play with!!
What makes the DERMed Cosmetics different from other makeup lines currently available?
Institut’ DERMed is not just another product brand. The company includes a group of passionate professionals. We are dedicated to providing the highest quality products and education on skin health and beauty for both consumers and professionals. Our passion is helping our client’s look and feel their best at every stage of life! We offer advanced makeup artistry courses in mineral cosmetic application, medical camouflage and airbrush makeup. Our educators are seasoned professionals with years of experience and great wisdom to share. I believe the combination of expert knowledge and quality formulations are the DERMed Difference!
Why will clients love this line?
I began formulating cosmeceutical skin care products for my discerning clientele in 1994. Over the years I have developed extraordinary relationships with the most renowned chemists in the United States which allows me to stay on the forefront of product development. When I decided to extend the brand into color cosmetics I went to my sources and asked them to create the next generation of mineral makeup. The IDC color line represents years of working with chemists, and together I believe we have created skin perfecting mineral makeup formulas that are good for the skin and provide beautiful lasting coverage as well.
The mineral formulations are completely free of: Parabens, Talc and Bismuth Oxychloride ( a skin irritant) and the formulas also provide healing, non-comedogenic all natural ingredients, exceptional all day long lasting wear, a beautiful silky skin texture and appearance, sheer to full maximum camouflage coverage, and an SPF protective barrier that feels light and allows skin to breathe.
Our passion and attention to detail when it comes to product formulation is absolutely top of the line quality. Every product formulation must meet the high standards of the prestigious Institut’ DERMed brand and this new color cosmetic line does just that! We have the fullest confidence that all of the loyal Institut’ DERMed clients will rejoice at the idea of knowing they are using one of the finest healthy skin makeup products available to complement their clinical skin care regimen.
For more information on Institut’ DERMed Cosmetics visit: http://idermedskincaretraining.com/products/institut-dermed-cosmetics